PPC Specialist

1 week ago

Manchester, United Kingdom Marketing Signals Full time

We are Marketing Signals, and we know digital. We live and breathe marketing strategies, delivering search engine marketing that consistently generates results for businesses and some of the world’s most recognizable brands.

The PPC team works flexible hours, and the role itself is 100% location independent, allowing you to live anywhere in the world. Be it the beaches in Miami, a mountain resort in the Swiss Alps or a 3 bedroom semi detached house in Manchester - the choice is yours.

This is a huge opportunity for you to help ideate and create engaging campaigns for a variety of top brands and work with an award-winning agency that over the last couple of years, has seen explosive growth.

Are you ready to get started?

**What is the Paid Media Specialist role? (Job Description)**

The role will work closely with the Digital Marketing Director and members of the PPC team to drive the paid media channels, supporting the full consumer funnel and continue driving growth across all marketing platforms.

You will manage and grow performance activities in PPC (YouTube, Google Ads, Shopping and GDN), as well as paid social (Facebook, Instagram, Twitter & LinkedIn) however experience with paid social is a bonus but not required.

This Paid Media Specialist will be comfortable communicating ideas and change, creating/ building regular insight reports and presenting both internally at both weekly meetings and at board level.

You will be surrounded by talented digital marketing professionals that will help drive strategic thinking and help you become a true expert in your field. We envision the Paid Media Specialist taking on project ownership and managerial responsibilities in the near future. We are growing and want you to grow with us.

**What skills and experience are needed? (Requirements)**

**Experience**:

- 3+ years Paid Media Marketing experience - Working on complicated accounts
- Demonstrable interest for ecommerce marketing and the knowledge of other online marketing channels and their interactions with each other
- Experience with Tag Manager, Search ads as well as Shopping ads, and Data Studio is expected.
- Working towards metrics and managing budgets.

**Skills**:

- Proactive in seeking new areas/technology/channels for increased customer acquisition
- An understanding of attribution models and how to forecast and report based on them.
- Proficient with Microsoft office and Google workspace
- Intermediate level experience of using Google Analytics
- Excellent verbal and written communication skills with your teammates and client contacts.
- Analytical
- Problem solving
- Commercially focused
- Well organised
- Prioritisation
- Time management

**What’s the culture like?**

Our company is built on a culture of living life on your terms. Being a location-independent full-time position is one of the many benefits You’ll be free to work anywhere in the world that serves your creativity best. The choice is yours.

However, due to the nature of the role, your hours would still need to coincide with the UK. So the hours would need to be between 7am and 7pm UK.

We aren’t going to chain you to a cubicle. We’re not a FTSE 100 company and you won’t be some badge number in the corporate machine. We will want your input and insight.

When you first start off, you will be training with the Digital Marketing Director for the first week. This is to show you the ropes, and introduce you to your colleagues and relevant stakeholders.

Probation is 6 months, and after this time you will be introduced to our bonus scheme, which is based on individual and company performance.

In this industry it’s important to stay up to date with any changes, so personal development is very important to us. So if you have a passion for all things digital and are willing to enhance your own knowledge by keeping up with the latest industry developments, we have a dedicated training budget to help supplement that further.

Our company also holds annual meetups (a-la Christmas party) where we gather in a fun location and celebrate a year's hard work together.

Our values:
Honesty

Through open, forthright and transparent collaboration - treat everyone with respect and courtesy

Focused

On the brief, client needs and success - Client satisfaction is your highest aim

Freedom

To create, work and breathe - Let originality be your motivator

Driven

By data, results and each other - Be better everyday

Empowered

To earn trust, develop and innovate - You can achieve more

We take huge pride in the work that we do and expect you to do the same.

**Sounds great, how do I apply?**

Here is the sequence of events we use when hiring our new Paid Media Specialist:

- This will be reviewed for suitability
- If you meet the requirements, we will then schedule an initial chat to go over some screening questions
- You will be given a task to complete
- We will review your task
- Second interviews will be done and a final decision ma

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