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Brand Director

1 month ago

Cambridge, Cambridgeshire, United Kingdom PragmatIC Full time
Brand Director Opportunity

We are seeking an experienced Brand Director to lead our Marketing team and drive the development of our brand strategy. As a key member of our leadership team, you will be responsible for delivering effective and impactful branding that strengthens and grows brand awareness, perception, and engagement.

Key Responsibilities
  • Develop and execute a comprehensive brand strategy that aligns with our business objectives.
  • Lead the development of brand programs and plans that drive significant engagement and impact across the marketing funnel.
  • Manage the full brand mix and brand application, including brand strategy, visual identity, tone of voice, logos, brand guidelines, and assets.
  • Collaborate with internal partners and external agencies to deliver high-quality brand programs and campaigns.
  • Provide competitor analysis and insights to inform brand direction and strategy.
  • Manage budget and resources to ensure effective brand execution.
  • Lead and develop a high-performing team to drive brand success.
Requirements
  • Proven experience in brand leadership and strategy development.
  • Strong understanding of brand marketing principles and practices.
  • Excellent communication and project management skills.
  • Ability to work collaboratively with cross-functional teams.
  • Experience in the tech sector is an advantage.

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced brand leader looking for a new challenge, please submit your application.