Senior Marketing Analytics Director

3 days ago

London, Greater London, United Kingdom Marketing Management Analytics, Inc. Full time
About the Role

We are seeking a highly experienced Vice President to lead our team in London. This is an exceptional opportunity to leverage your expertise in a dynamic, global environment and partner with some of the world's leading brands.

Key Responsibilities
  • Client Relationships: Ensure the health of the existing client base within the vertical. This includes building lasting senior relationships at clients, developing a deep understanding of their business, and becoming a trusted advisor for the client in matters related to online/offline marketing, pricing, operations, forecasting, or other areas related to MMA's expertise in the marketplace.
  • Revenue Accountability: Grow the base revenue of each client and expand the vertical through both existing and new client growth YOY.
  • Consulting Excellence: Provide world-class consulting support to MMA clients in relevant verticals, and guide teams working on these businesses to grow their abilities in providing the same.
  • Activation Leadership: Guide cross-functional stakeholders at our clients and their agency partners in the implementation of results and embedding these results into their ongoing business planning process.
  • Value Tracking: Establish a process at each client for tracking the value we deliver in the form of improvements in both revenue and profit. Ensure that this value tracker/results are shared with the senior sponsor and executive team through our quarterly governance process.
  • Governance: Establish and adhere to a formal governance process at each of our clients to ensure cross-functional alignment with program objectives and ongoing feedback.
  • Project Delivery: Enable and enforce on-time and quality deliverables for clients.
  • Business Operations: Ensure all operational and financial metrics and guidelines are met. This includes SOW creation and signing, invoice, project timelines, hours reporting, etc.
Salary

An attractive basic salary of £90,000 per annum, plus benefits and bonuses.

About You
  • You will have extensive experience in marketing analytics and consulting, with a proven track record of leading and growing client relationships.
  • You will possess a deep understanding of advanced analytic techniques, including marketing mix modeling, multi-touch attribution, and predictive modeling.
  • You will have exceptional communication and presentation skills, with the ability to articulate complex concepts clearly and persuasively to senior executives.
  • You will have strong business acumen and a passion for solving complex business challenges.
  • You will be able to lead and motivate high-performing teams.
  • You will have strong project management skills and the ability to manage multiple projects at once.

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