Regional Sales Director

4 weeks ago

Tamworth, Staffordshire, United Kingdom PHS Group Limited Full time
About The Role

We are seeking a highly motivated and experienced Regional Sales Manager to join our team at PHS Group Limited. As a Regional Sales Manager, you will be responsible for growing and protecting existing customer accounts, acquiring new customers across your regional territory, and developing a strategic plan to protect, grow, and acquire business in a defined territory.

Key Responsibilities:
  • Grow and protect existing customer accounts by delivering exceptional customer service and identifying opportunities for upselling and cross-selling.
  • Acquire new customers across your regional territory by developing and executing a targeted sales strategy.
  • Develop a strategic plan to protect, grow, and acquire business in a defined territory by analyzing market trends, customer needs, and competitor activity.
  • Accurately forecast and deliver against new business and retention targets by using data analytics and sales performance metrics.
  • Use the CRM system to effectively record, manage, and develop opportunities by tracking customer interactions, sales pipeline, and conversion rates.
  • Focus on the effectiveness, efficiency, and quality of sales activity by measuring key performance indicators such as closing ratios, lead-to-contract ratios, and DMC ratios.
  • Always look for ways to improve the sales process and the way things are done by identifying areas for process improvement and implementing changes.
  • Focus on the root cause of problems and help identify ways to solve the problem for customers or to improve profitability by analyzing customer feedback and sales data.
  • Identify customer needs and requirements so that appointments have high potential of converting to a sale by understanding customer pain points and developing targeted sales strategies.
  • Understand one's own performance, including key metrics of the role, and how this can be improved by tracking personal sales performance and identifying areas for improvement.
  • Support the Head of Regional Sales to promote a culture of excellence in respect of customer service, quality, and improvement by providing feedback and suggestions for improvement.
  • Use targeted campaigns and industry knowledge gained to unlock the growth potential in the market by developing and executing targeted sales strategies.
  • Work closely with the wider front-line team and establish a collaborative approach to sales activity by communicating effectively and building strong relationships with colleagues.
The Right Person for the Role

The right person for this role will be a field-based salesperson with experience in developing a sales strategy to protect, grow, and acquire business from existing and new customers across multiple industries. This is a fast-paced, targeted role, so you must work effectively in this type of environment.

Skills and Knowledge Required
  • Excellent communication skills, with the ability to build strong relationships with customers and colleagues.
  • A commercially savvy thinker, with the ability to analyze market trends and customer needs.
  • Outstanding sales conversion techniques, with the ability to identify and capitalize on opportunities.
  • Previous experience working as part of a B2B field-based sales team, with a proven track record of delivering against new business growth targets.
  • Knowledge of the compliance and electrical industry, although full training will be given.
  • Proven experience of using a CRM system, with the ability to track customer interactions and sales pipeline.
  • High energy and pace, with the ability to work effectively in a fast-paced environment.
  • Thrives in a high-pressure sales environment, with the ability to manage stress and maintain a positive attitude.
  • Is resilient and tenacious in their approach to winning new business, with the ability to overcome obstacles and achieve goals.
  • Strong understanding of the sales process required in a business-to-business environment, with the ability to analyze and improve sales performance.
  • High professional and personal standards, with the ability to maintain a high level of integrity and ethics.
  • Can be decisive and resilient, with the ability to make tough decisions and adapt to changing circumstances.
  • Someone who can challenge respectfully, constructively, and effectively, with the ability to provide feedback and suggestions for improvement.
About PHS Group Limited

PHS Group Limited is a leading provider of hygiene services in the UK, Spain, and Ireland, with over 120,000 customers across 300,000 locations. Our businesses include Washrooms, Healthcare, Floorcare, phs Direct, and Direct 365, among others. We pride ourselves on our diverse workforce and inclusive environment, and we remain committed to ensuring our teams can bring their true selves to work without risk or fear of discrimination.

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