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Sales Team Lead
2 months ago
Job Summary:
We are seeking an experienced Sales Team Lead to join our team at ECW Search. As a Sales Team Lead, you will be responsible for driving significant sales growth within your designated territory. You will act as a brand ambassador for Jellycat, fostering strong relationships with existing retailers while identifying and securing new business opportunities through a proactive hands-on approach.
Key Accountabilities and Responsibilities:
- Build, lead and coach the new regional sales team, fostering a high-performance, results-oriented environment.
- Develop and implement a comprehensive sales strategy aligned with regional and company-wide goals.
- Set clear and achievable sales targets for the team and individual team members, with the support of the Head of Sales Independents.
- Manage and develop the skills and knowledge of the regional sales team through coaching, mentoring, and training programs.
- Conduct market research and competitor analysis to identify sales opportunities and inform strategic decision-making for your region.
- Analyze sales data and reports to identify trends and areas for improvement.
- Forge strong partnerships with the Head of Customer Service and the Customer Services team as they are the daily point of contact for the indies.
- Build and implement best in-store VM practice among the sales managers, ensuring they can coach store teams.
- Ensure consistent best practice and process across all regions to align with brand guidelines and company goals.
- Deliver the Sales Growth and Budget that we agree at the start of each calendar year.
- Develop strong, personable, professional relationships with stockists and other Jellycat HQ/Sales teams.
- Identify new Luxury target stockists and secure those new accounts with the support of the Sales Team Lead.
- Ensure Regional Sales Managers visit and support National Key Accounts with Feedback and ensuring best VM practice.
- Working with the Head of Sales to build robust full year financial budget plans and develop and present the plan on how you and your teams will achieve the Budget/Forecast for your region.
- Work with the HQ teams to ensure that we have Jellycat POS branding at retail and we always look great and in line with Brand Guidelines.
- Work closely with your peers – Head of Sales (UK Key Accounts) and the creative events manager, our UK Business Development Manager to ensure we are planning and aligning future retail activations and launches.
- Identify and work with your line manager to close accounts that aren't the correct fit for Jellycat.
- Will be required to manage a select few important, strategic stockists that require a senior, more experienced relationship.
- Pro-actively identify growth and brand awareness opportunities within partnerships to unlock our full retail opportunity – whether Baby Jellycat, Loveables, Amuseables, Books or Accessories.
- Visit your Regional Sales Managers in the field regularly, to stay close to your teams and stockists and ensure we are always looking our best at retail and execute fantastic in-store branding to stimulate sell-thru.
- Ensure operations and logistics are working efficiently and effectively with your customers and pro-actively work through ways to improve working processes.
- Be a Jellycat Brand Ambassador always – exploring every LUXURY opportunity where we can raise Brand Awareness with our target consumers.
- Follow and be aware of your customer base online and SoMe activity ensuring they are operating within the T&C's and Brand Guideline.
- Present to line manager, and Head of Sales any in-store conceptual branding opportunities (SIS, pop-ups, window takeovers).
- Work closely with the credit control team to ensure we are working within the validated financial risk and implementing payments plans where necessary to keep stock flowing smoothly.
- Attending UK tradeshows or market visits wherever necessary.
What we need from you:
We are seeking an experienced, commercial, personable Sales lead with a proven track record of managing a Regional Sales Team. You will be responsible for managing, growing and developing a team of six Regional Sales Managers. Who is genuinely passionate about retail and enjoys being customer facing as Jellycat are consumer centric in everything we do.
- Minimum 5 years of experience in a senior sales management role, preferably within the toy or giftware industry.
- Excellent communication, presentation, and interpersonal skills with the ability to build strong relationships.
- Strong leadership and coaching skills
- A strategic mindset with a focus on achieving long-term business objectives.
- Ability to work independently and manage multiple priorities effectively.
- A passion for the Jellycat brand and its commitment to creating joyful experiences
- Essential you live/are based within the region you are managing
- Excellent IT skills Excel, Power Point, Microsoft
- Ideally has experience within a Luxury brand to understand the premium positioning
- Highly organised and able to multi-task and manage multiple deadlines
- Essential to be a creative thinker and decision maker whilst seeking guidance from senior team
- You will be a brand ambassador for Jellycat and not just a sales person
- Passion for product & someone who loves retail
- Loves a fast paced working environment that Is agile
- A true team player who is flexible, personable, positive and is motivated by being part of a high performing team