Customer Data Services Executive

4 weeks ago

Maidenhead, Windsor and Maidenhead, United Kingdom Grosvenor Casinos Limited Full time
Job Overview

We are seeking a highly skilled Customer Data Services Executive to join our team at Grosvenor Casinos Limited. As a key member of our marketing team, you will be responsible for driving impactful marketing campaigns by leveraging data to inform and optimize our strategies.

In this role, you will work closely with our Head of Customer Relationships and Marketing Business Partners to deliver targeted customer data that maximises revenue. Your primary focus will be on segmenting customers, extracting data, and creating highly effective direct mail, email, SMS, and personal contact campaigns.

You will also be responsible for monitoring and analysing campaign performance, providing critical insights that shape our marketing efforts. Your work will involve tracking the effectiveness of various marketing objectives, optimising campaign rules, and delivering detailed reports on customer performance and profitability.

As a Customer Data Services Executive, you will collaborate with the MBPs and CRM team to prevent communication overlaps and ensure that campaigns are deployed seamlessly and on time.

Key Responsibilities
  • Develop and implement data-driven marketing strategies to drive revenue growth
  • Segment and analyse customer data to inform marketing campaigns
  • Design and execute targeted marketing campaigns across multiple channels
  • Monitor and analyse campaign performance to optimise results
  • Collaborate with cross-functional teams to ensure campaign success

We offer a competitive salary, a range of benefits, bonuses, and perks to ensure your job is both fulfilling and rewarding. Our comprehensive induction program will familiarise you with our Grosvenor values and culture, ensuring you are well-prepared for your role. You will also have the opportunity to learn and grow with the guidance of experienced industry professionals.

At Grosvenor, growth is not just a word; it's a commitment. We foster your individual and team growth to help you succeed and excel. Join us and use your expertise to drive success in our marketing campaigns.

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