Influencer Performance Analyst

4 weeks ago

Manchester, United Kingdom THG Full time

About THG

We're a fast-paced, global technology group that specialises in taking brands direct to consumers. Our comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

Nutrition & Wellness

Nutrition & Wellness is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, and its family of brands, Myvegan, Myvitamins and MP Activewear.

Our brands and people exist to break boundaries; to power and empower those who want more. We break conventions, we're a force for good, and we keep it real. These are the values that drive our team through every day.

Role: Influencer Performance Analyst

Reporting To: Head of Influencer Performance

Why work at THG?

Working at THG provides a unique opportunity to be at the forefront of digital marketing within a fast-paced, global company. You'll gain hands-on experience in a dynamic environment, collaborating across various teams to drive real impact. THG offers fantastic career progression and development opportunities, with access to tailored training programmes.

As an Influencer Performance Analyst, you'll:

  • Support the Head of Influencer Performance in maintaining and driving the growth of Myprotein's global influencer programme.
  • Report on influencer performance weekly, bi-weekly, and monthly to identify key successes and areas for improvement.
  • Manage the general hygiene of the influencer programme, including keeping links, offers, and reporting updated.
  • Identify opportunities for new partnerships to enhance the global influencer programme.
  • Collaborate with internal stakeholders to plan, develop, and execute influencer campaigns on a global scale.
  • Oversee the invoicing and payment process for influencers through a monthly PO system.

What skills and experience do I need for this role?

  • Degree qualified (preferred) with 1+ year of experience in marketing.
  • Strong analytical skills, with a data-minded approach and proficiency in Excel.
  • Experience with Tableau or similar data visualisation tools.
  • A genuine interest in health, wellbeing, fitness, and digital marketing.
  • Understanding of influencer marketing's role in brand awareness, content creation, and driving commercial value.
  • Knowledge of current and emerging platforms, including Instagram, Facebook, YouTube, and TikTok.
  • Excellent communication, negotiation, and organisational skills.
  • A proactive, self-starting attitude with strong problem-solving abilities and a track record of meeting deadlines.

What's in it for me?

Career Development:

  • Access bespoke development programmes designed by our in-house L&D team.
  • Enhance your expertise through our upskilling programme with an industry-leading training provider.

Enhanced Leave:

  • 25 days annual leave plus bank holidays.
  • Enjoy your birthday off.
  • Enhanced maternity and paternity pay, depending on length of service.
  • Up to 10 days compassionate leave.
  • Buy back up to 3 days of annual leave each year.
  • Unlock 2 days of volunteer leave after 12 months.

Wellbeing Support:

  • Access face-to-face and virtual appointments with our in-house GP.
  • Sessions with our in-house CBT therapist.
  • 24/7 Employee Assistance Programme (EAP) provided by Bupa.
  • Access to our state-of-the-art on-site gym and physio.

Other Perks:

  • Save up to 12% on personal tech through our salary sacrifice scheme.
  • Subsidised bus pass from Manchester City Centre to our ICON office.
  • Up to 50% staff discount on THG brands.
  • Access to an on-site barber and staff shop.
  • Referral bonuses of up to £1000.
  • Anniversary gifts at 5 and 10 years of service.

We are an equal opportunities employer and are committed to creating a diverse and inclusive workplace that allows everyone to thrive. We encourage candidates from all backgrounds to apply.

For additional support or adjustments to our recruitment process, please contact . You don't need to disclose your disability or condition; simply let us know the support or adjustments you need, and we can explore the available options together.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

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