Automotive Marketing Strategist

3 weeks ago


Peterborough, Peterborough, United Kingdom Wikimotive Full time

At Wikimotive, a boutique digital marketing agency with a strong work ethic and enthusiasm for innovation, we're seeking an experienced Automotive Marketing Strategist. In this role, you'll serve as the primary interface between our clients and internal team, leveraging your expertise in automotive and digital marketing to drive business growth.

About the Role

This position involves developing lasting relationships with clients, assessing their performance on a monthly basis, and ensuring goals are met. You'll utilize tools like Google Analytics, Search Console, and SEMrush to analyze data and provide actionable insights. Your results-driven mindset will enable you to continually improve digital strategies and business growth for our clients.

Responsibilities
  • Ensure client satisfaction for our high-end digital marketing product suite.
  • Hold web-based client review meetings, covering data, deliverables, observations, and ROI KPIs.
  • Field client calls and emails regarding Wikimotive services and 3rd party marketing services.
  • Project manage one-off client requests.
  • Recommend Wikimotive products based on client needs analysis.

We're looking for someone with at least 3+ years of experience in Tier 3 automotive digital marketing. You should have advanced proficiency with Google Analytics, Google Search Console, and Google My Business. Intermediate or greater understanding of Facebook marketing and ads management is also required. Familiarity with various 3rd party products and vendors serving Tier 3 automotive is a plus.

Requirements
  • Driven to operate with excellence without supervision.
  • Proficient with Mac OS, word processing software (i.e. Google Sheets), slideshow software (i.e. Keynote).
  • Some experience running Facebook ads.
  • Experience in both internal Tier 3 automotive marketing and being a vendor to Tier 3 automotive.
  • Experience in some role in automotive retail.
  • Knowledge/Experience with PPC/SEM for Tier 3 automotive.
Compensation and Benefits
  • Compensation starting at $75,000+ (commensurate with experience).
  • Fully paid medical insurance for every Wikimotive employee.


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