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Web Optimization Professional

4 weeks ago

London, Greater London, United Kingdom Salt Full time

Salt is a fast-paced digital agency that's seeking a talented Web Optimization Professional to join our team.

In this role, you'll be responsible for using your expertise in web analytics and A/B testing to help our clients improve the performance of their websites and online campaigns.

As a key member of our analytics department, you'll work closely with our team to monitor and analyse website traffic, user behaviour, and performance metrics using tools such as Google Analytics, Adobe Analytics.

Key responsibilities include:

  • Implementing and managing tags and tracking scripts using platforms like Google Tag Manager, and ensuring proper setup and accuracy of data collection
  • Designing and executing A/B and multivariate tests to enhance website performance and user experience
  • Providing actionable insights and recommendations to optimise user experience and campaign performance
  • Familiarity with SQL, R, or Python for data analysis is a plus

We offer a competitive salary of $90,000 - $120,000 per year, depending on experience.