Director of Performance Marketing

1 week ago

Chiswick, Greater London, United Kingdom OLIVER Agency Full time

About OLIVER Agency:

We are a specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. Our team is looking for a Performance Marketing Director to join our UK team on a maternity cover.

The role is split with 80% of time dedicated to one of our most successful client accounts leading a Paid Media Team which is in-housed running across several brands. The remaining 20% of time is dedicated to our Performance Marketing department supporting our Head of Performance Marketing in driving our departments capabilities, refining/improving processes, supporting teams with best practice and driving our departments quarterly goals.

You'll be a well-rounded data and performance marketing practitioner, leading projects with a strong focus on customer journeys and behaviour.

Key Responsibilities:

  • Strategic leadership across a series of accounts;
  • Line Manager responsible for 3 peoples output and development within a client account of an in-housed team (2x Paid Media Managers and 1x Account Executive).
  • Leading all yearly demand and business planning with key stakeholders.
  • Identifying, improving and introducing new processes which build on efficiencies, time savings and management of multiple teams.
  • Building new ways of working, both within account operations and with client stakeholders.
  • Responsible for liaison with 3P suppliers and partners, overseeing relationships, helping negotiate fees where appropriate as well as accreditations for the relevant team members.
  • Ultimately responsible for the quality of output from the team in terms of technical excellence and timeliness.

Requirements:

  • 8-10+ years agency experience in a paid media or performance marketing.
  • A very strong understanding of media buying principles and the advertising landscape.
  • Highly experienced strategist driving 360 consumer journeys and improving media and marketing effectiveness (with a focus on performance marketing).
  • Well versed at creating and leading a team to implement digital and audience strategies internationally.
  • Excellent communication / data storytelling skills, ability to distil complex ideas for non-technical audiences.
  • Manage senior stakeholders to ensure the team and focuses are on track as well as aligned with business/marketing goals.
  • Build the team and identify new opportunities to grow the business.
  • Develop thought-leadership pieces within media but also in collaboration with OLIVER Agency Hub.

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