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Digital Analytics Solutions Expert

1 month ago

Manchester, United Kingdom Trakken GmbH Full time

Role Overview

As a Digital Analytics Director at TRKKN, you will play a key role in delivering high-quality digital analytics projects for clients. Your responsibilities will include implementing and managing analytics tools, leading marketing analytics projects, and collaborating with specialists to drive business growth.

  • Communicate project status with clients on a regular basis, including presentations when required.
  • Support migrations from client-side to server-side tagging.
  • Develop and maintain dashboards and reports to visualize key performance indicators (KPIs).
  • Collaborate with other team members, including cloud engineering, ad tech specialists, data scientists, and digital marketing experts, to deliver comprehensive solutions for clients.

Qualifications

  • Strong experience with Google Analytics 4 (GA4) and Google Tag Manager (GTM) implementation and management, including Server-Side Tag Manager (sGTM).
  • Strong understanding of digital analytics concepts, methodologies, and best practices.
  • Familiarity with using Google Cloud for digital analytics, such as BigQuery for GA4 data export and Cloud Run for sGTM.
  • SQL, JavaScript, and Firebase experience are strong additional skills.

Benefits

  • Competitive salary and benefits package.
  • Opportunity to work on challenging and impactful projects for a diverse range of clients.
  • Be part of a dynamic and growing team.
  • Learn and develop your skills in the field of digital analytics.