SEO Specialist

4 weeks ago

Peterborough, Peterborough, United Kingdom Yours Full time

Job Title: SEO & Content Executive

About the Role:

We are seeking a highly skilled SEO & Content Executive to join our team at Yours Clothing. As a key member of our digital marketing team, you will be responsible for driving organic traffic and revenue through effective search engine optimisation and content marketing strategies.

Key Responsibilities:

  • Develop and implement on-site and off-site SEO strategies to improve search engine rankings and drive organic traffic
  • Conduct regular competitor keyword gap analysis and research to identify new opportunities for organic growth
  • Perform regular keyword research to inform content marketing strategies and ensure alignment with business objectives
  • Write and publish high-quality content to engage audiences and drive conversions
  • Monitor and report on key performance metrics to inform future marketing strategies
  • Collaborate with the development team to ensure technical site audits and optimisations are completed to best practice
  • Stay up-to-date with the latest search engine algorithm updates and industry trends to ensure our content and SEO strategies remain effective

Requirements:

  • Proven experience in SEO and content marketing, with a strong understanding of search engine algorithms and best practices
  • Excellent written and verbal communication skills, with the ability to write engaging content for various audiences
  • Strong analytical and problem-solving skills, with the ability to interpret data and inform marketing strategies
  • Ability to work well under pressure and meet deadlines, with a strong attention to detail and organisational skills
  • Experience with Google Analytics, Google Search Console, and other SEO tools

About Us:

Yours Clothing is a leading retailer of plus-size fashion, with a strong commitment to providing high-quality products and excellent customer service. We are a fast-paced and dynamic company, with a passion for innovation and customer satisfaction.

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