Head of Customer Retention

3 weeks ago

London, Greater London, United Kingdom goPuff Full time
Head of Retention

At goPuff, we're revolutionizing the way people live by delivering everything they need in minutes. As our Head of Retention, you'll play a critical role in driving customer loyalty and engagement.

Key Responsibilities:
  • Develop and execute a comprehensive CRM strategy that enhances customer life cycles and personalization across multiple channels.
  • Lead the execution of targeted CRM campaigns, leveraging data and personalization to boost customer retention and growth.
  • Build and strengthen goPuff's brand identity, aligning strategies with the company's growth objectives.
  • Collaborate with cross-functional teams to drive CRM and brand success.
  • Manage and mentor one direct report, providing leadership while staying hands-on with day-to-day execution.
Requirements:
  • Proven experience in a senior CRM or brand strategy role within a fast-paced, high-growth environment.
  • Hands-on experience with Braze for setting up and optimizing customer communication.
  • A track record of developing and executing CRM strategies that drive customer engagement and brand loyalty.
  • Expertise in customer lifecycle management, campaign personalization, and brand development.
  • Strong analytical skills with the ability to translate data into actionable insights and strategy.
  • Experience managing a small team or direct report, with leadership skills to mentor and drive performance.
What We Offer:
  • Company RSUs (Company Shares)
  • Private Medical + Dental cover
  • Annual performance appraisal and bonus
  • Employee Discount + FAM membership
  • Career growth opportunities

At goPuff, we're committed to creating an inclusive workplace where everyone feels valued and empowered to succeed. We're an equal employment opportunity employer, and we welcome applications from diverse candidates.

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