Marketing Campaign Lead
1 month ago
This is an exciting opportunity to join a leading brand as a Marketing Manager. The role is focused on driving the delivery of go-to-market activities and marketing campaigns.
Key Responsibilities:
- Develop and execute end-to-end marketing campaigns across multiple channels.
- Manage project timelines, resources, and budget to ensure successful campaign delivery.
- Plan and execute full-funnel campaigns to build pipelines within identified target accounts and industries.
- Define ideal customer profiles and develop creative, innovative, and engaging messaging.
- Plan, execute, measure A/B tests, and brainstorm new and creative growth strategies.
- Manage campaign launch and timeline, ROI, and data-driven improvements through optimization.
- Define and track campaign metrics to ensure business impact measured by named account pipeline, database growth, data accuracy for named accounts, and account/person engagement scores.
- Act as a trusted advisor to the sales team and product team to achieve sales goals and objectives.
- Communicate campaign strategy and results with stakeholders.
Requirements:
- Experience working in B2B SaaS.
- Experience in executing commercial outcome-driven end-to-end marketing campaigns.
- Exceptional project management and stakeholder engagement skills.
- Ability to tell the story and message within your campaigns.
- Passion to make a difference in a fast-paced agile team.
About the Company:
Armstrong Lloyd is a marketing specialist recruitment services provider. We offer a personal service that will give you the best possible outcome in the recruitment process.
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