Trade Marketing Strategist

3 weeks ago


Wembley, United Kingdom Integral LED Full time

Job Title: Trade Marketing Strategist

We are seeking a commercially driven and results-oriented Trade Marketing Strategist to join our dynamic team. This is an exceptional opportunity to work with a leading brand in the LED Lighting and Computer Memory product markets, supporting our customers across the UK and Europe.

Key Responsibilities:
  • Develop and execute integrated trade marketing campaigns across our regional sales areas, and supporting European trade marketing activity, ensuring alignment with marketing and product strategies.
  • Build strong relationships with key clients, ensuring optimal execution of in-store promotions, POS materials, and merchandising. Visiting customers on site and partnering with our regional Key Account Managers to understand marketing needs and maximise opportunities for collaboration and in-store visibility.
  • Plan and execute regional B2B trade shows and events, ensuring impactful brand representation and engagement.
  • Manage the departmental marketing activity calendar during the year = 80% relates to LED and 20% relates to Memory including trade shows, brochure release dates, product release dates etc
  • Maintaining brand consistency across all trade marketing assets, take a leading role in producing content and ensuring up-to-date and highly attractive branded content across all Point of sale and promotional material.

Requirements:

  • Proven experience in trade marketing, ideally within a retail or consumer-facing environment, supported by a relevant degree-level marketing qualification.
  • Expertise in developing and executing POS strategies, retail campaigns, and in-store merchandising activities.
  • Experience in managing UK and European trade shows and B2B events.
  • Strong track record in working cross-functionally with colleagues and retail partners.
  • Excellent project management skills, with experience handling multiple stakeholders and managing complex timelines.

Salary Range: £45,000 - £60,000 per annum, depending on experience



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