Digital Marketing Strategist

3 days ago


Peckham, United Kingdom Sky Full time
Unlock Your Potential as a Digital Marketing Leader

At Sky, we're on a mission to deliver exceptional customer experiences through innovative digital marketing strategies. As a Digital Marketing Lead for TV, you'll play a pivotal role in shaping our digital marketing approach, driving customer acquisition, and advancing our performance marketing capabilities.

Key Responsibilities:
  • Develop and Optimize Digital Marketing Strategies: Collaborate with our cross-functional teams to design and implement data-driven digital marketing plans that drive business outcomes.
  • Drive Customer Acquisition and Cross-Sell: Lead initiatives to reach and acquire new customers through digital marketing channels, leveraging our expertise in performance marketing.
  • Steer Digital Marketing Planning and Budgeting: Oversee the end-to-end digital marketing planning process, ensuring effective budget allocation and ROI optimization.
  • Inform and Influence through Insight: Deliver digital marketing performance insights to key business stakeholders, highlighting successes and opportunities for growth.
  • Promote Data-Driven Decision Making: Cultivate a culture of data-driven decision making within the team, ensuring all media, creative, and audience planning is informed by customer data and insight.
What We're Looking For:
  • Proven Track Record in Performance Marketing: Significant experience in delivering results through effective digital marketing campaigns and innovative strategies.
  • Strong Commercial Acumen: Ability to work in a fast-paced trading environment, with a keen understanding of commercial drivers and market trends.
  • Creative Mindset: Experience in delivering engaging and high-performing creative solutions that align with wider marketing ambitions.
  • Exceptional Skills in Crafting Creative Briefs: Ability to inspire and produce great work through effective creative briefs.
Why Join Sky?

We offer a dynamic and inclusive work environment, with a range of benefits and rewards that reflect our commitment to our people's well-being and success. As a Digital Marketing Lead, you'll have the opportunity to work with a talented team, drive business growth, and develop your skills in a fast-paced and innovative industry.

We're committed to creating a workplace where everyone can thrive, and we welcome applications from diverse candidates. If you're passionate about digital marketing, customer acquisition, and performance marketing, we'd love to hear from you.



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