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Digital Marketing Strategist
2 months ago
At Sky, we're committed to delivering exceptional customer experiences through innovative digital marketing strategies. As a Digital Marketing Lead for TV, you'll play a pivotal role in shaping our digital marketing approach, driving customer acquisition, and advancing our digital marketing capabilities.
Key Responsibilities:- Develop and optimize digital marketing strategies to achieve business objectives
- Lead initiatives to acquire new customers through digital marketing channels
- Oversee the end-to-end digital marketing planning process, including budget allocation and investment across paid media channels
- Deliver digital marketing performance insights to key business stakeholders, highlighting successes and opportunities for growth
- Cultivate a culture of data-driven decision-making within the team, ensuring all media, creative, and audience planning is informed by customer data and insight
- Significant experience in performance marketing, with a proven track record of achieving results through effective digital marketing campaigns and innovative strategies
- Strong commercial acumen and ability to work in a fast-paced trading environment
- A creative mindset, with experience in delivering engaging and high-performing creative solutions that align with wider marketing ambitions
- Exceptional skills in crafting creative briefs that inspire and produce great work
- A dynamic and inclusive work environment that values diversity and creativity
- A comprehensive benefits package, including a generous pension scheme and private healthcare
- Access to a wide range of exclusive Sky VIP rewards and experiences
- The opportunity to work with a leading media and entertainment brand, shaping the future of digital marketing
We're committed to creating a workplace where everyone can thrive. If you're passionate about digital marketing and want to make a real impact, we'd love to hear from you.
