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Social Media Marketing Specialist

2 weeks ago


Edinburgh, Edinburgh, United Kingdom Dentsu Aegis Network Ltd. Full time

We are seeking a skilled Paid Social Manager to join our team at Dentsu Aegis Network Ltd. in Edinburgh.

This is a permanent role with a competitive salary of approximately £45,000 per annum, as well as a benefits package that includes company-provided Medical Healthcare, Generous Pension provisions, Health and Wellness benefits, and Life Assurance.

The successful candidate will be responsible for planning, implementing, and optimising paid social campaigns across various platforms to meet client objectives.

Job Description

Purpose of the Role

  • Develop account strategy in partnership with client and Paid Social Director and is accountable for the execution of strategy and achievement of KPIs.
  • Responsible for the operational success of accounts, ensuring deliverables are met on time and on budget.
  • Plan accounts and growth opportunities, working closely with the Account Directors.

Key Responsibilities

  1. Strong experience managing and planning paid social campaigns, preferably in an agency or client-facing environment.
  2. Proficiency in managing and planning campaigns across various paid social platforms, including but not limited to Meta, TikTok, Snapchat, and Pinterest.
  3. Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
  4. Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams.
  5. Proven track record of delivering successful paid social campaigns and achieving key performance metrics (e.g., ROI).
  6. Desired experience with marketing partners, such as Smartly.

Benefits

  • Company-provided Medical Healthcare
  • Generous Pension provisions
  • Health and Wellness benefits
  • Life Assurance

Inclusion and Diversity

We value diversity and inclusion in our workplace, promoting a culture where everyone feels welcome and valued. We encourage applications from people with disabilities, and of all ages, nationalities, backgrounds, and cultures.