Lead Product Marketing Director for Industry Solution Management
11 hours ago
Are you a seasoned leader with a passion for driving business growth through effective product marketing strategies? We're seeking an experienced Senior Director to join our team as a Lead Product Marketing Director for Industry Solution Management.
About the Role:
We are Scandit, a leading provider of augmented reality (AR) and artificial intelligence (AI) solutions. Our mission is to empower businesses to improve their operations and customer experiences through innovative technology. As a Lead Product Marketing Director, you will be responsible for developing and executing go-to-market strategies that drive revenue growth and expand our market share.
Your Key Responsibilities:
- Develop and Execute Go-to-Market Strategies: Work closely with cross-functional teams to define and execute go-to-market plans that meet business objectives.
- Lead Product Marketing Team: Manage and develop a high-performing product marketing team to drive successful product launches and expansions.
- Product Launch Planning: Own end-to-end product launches, from planning and coordination to execution and post-launch analysis.
- Market Research and Analysis: Identify key insights and actionable recommendations for product improvements, sales messaging optimization, and market expansion opportunities through win/loss analysis.
- Global Go-to-Market Plans: Develop and implement global go-to-market plans and messaging strategies that resonate with target audiences.
- Sales and Marketing Materials: Oversee the creation of sales and marketing materials to support internal teams and promote our products externally.
Requirements:
- 10+ Years of Experience: Proven track record in product marketing leadership roles, preferably in a B2B tech environment.
- Leadership Skills: Excellent leadership skills managing a team of product marketing and industry solution managers.
- Business Acumen: Strong understanding of business operations and ability to turn analysis into actionable insights.
- Excellent Communication: Ability to communicate effectively with cross-functional teams and stakeholders.
What We Offer:
- Competitive Salary: CHF 180,000 - 220,000 per year, depending on experience.
- Bonus Scheme: Eligible for bonus scheme based on individual and company performance.
- Stock Options: Eligible for stock options in a high-growth company.
- Flexible Working Hours: Flexible working hours and remote work options.
- Professional Development: Opportunities for professional development and career growth.
Join Our Team:
At Scandit, we strive to create an inclusive environment that empowers our employees. If you're passionate about product marketing and leadership, we encourage you to apply for this exciting opportunity. We look forward to hearing from you
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