Head of Digital Marketing
3 days ago
Salary: £60,000 - £80,000 per annum.
About the Company:We are BeTechnology Group, a leading technology company based in Leeds. We are seeking a highly experienced Head of Digital Marketing to lead our digital marketing efforts and drive business growth.
The ideal candidate will have a proven track record in developing and executing successful digital marketing campaigns, as well as experience in leading and managing a team of marketing professionals.
You will be responsible for developing and implementing our overall digital marketing strategy, including PPC, SEO, email marketing, and social media, to drive brand awareness, customer engagement, and revenue growth.
Key Responsibilities:
- Digital Strategy Development: Develop and implement a comprehensive digital marketing strategy to achieve business objectives.
- Campaign Execution: Execute and optimize digital marketing campaigns, including PPC, SEO, email marketing, and social media.
- Team Leadership: Lead and mentor a team of marketing professionals, fostering a culture of collaboration, innovation, and high performance.
- Collaboration: Collaborate closely with key stakeholders, including internal cross-functional teams and external partners, to drive business objectives.
- Metrics & Analysis: Track and analyze key performance indicators (KPIs) to measure campaign effectiveness and optimize marketing efforts.
Requirements:
- Proven experience in a senior marketing role, with at least 3 years in a leadership position.
- Strong experience in developing and executing digital marketing campaigns, including PPC, SEO, email marketing, and social media strategies.
- Expertise in data analysis and the ability to leverage insights to optimize campaigns and hit targets.
- Demonstrated success in PR and marketing engagement strategies.
- Experience working with CRM systems.
- A results-oriented mindset, with a focus on delivering measurable outcomes and achieving key performance targets.
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Digital Marketing Director
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Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom BeTechnology Group Full timeRole Overview:As the Head of Marketing, you will be responsible for leading a dynamic marketing team, defining and executing the overall marketing strategy, and ensuring the successful delivery of both digital and traditional campaigns.Key Responsibilities:
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