Digital Marketing Expert

1 month ago


Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom UK Management College Full time

Salary Range: £40,000 - £60,000 per annum

About the Role:

We are seeking a skilled Lecturer in Digital Marketing to join our team at UK Management College. The successful candidate will be responsible for developing and delivering engaging learning materials for courses within the digital marketing discipline.

Key Responsibilities:
  1. Teaching and Curriculum Development: Develop and teach courses on digital marketing topics, including SEO, social media strategy, content marketing, data analytics, and emerging technologies.
  2. Student Support and Supervision: Supervise student projects and placements, providing guidance on digital campaigns, analytics, and content creation.
  3. Curriculum Enhancement: Continuously assess and enhance curriculum content to reflect industry trends and technological advancements.
  4. Feedback and Assessment: Provide constructive feedback on assignments and projects, promoting a practical understanding of digital marketing concepts.
Research and Scholarship:

The successful candidate will engage in research and stay updated on trends in digital marketing, applying this knowledge to improve teaching methods. They will also publish relevant research in digital marketing or related fields and contribute to ongoing studies within the College.

Industry Engagement and Networking:

The lecturer will develop partnerships with digital marketing professionals, participating in events that enhance the College's visibility and foster placement opportunities for students. They will also coordinate industry workshops and invite guest speakers to expose students to real-world digital marketing applications.

Academic Administration:

The successful candidate will oversee admissions, timetabling, and assessments for digital marketing modules. They will manage curriculum updates and quality assurance processes, ensuring compliance with College standards.

Person Specification:

Qualifications:

  • A first degree and advanced degree in Digital Marketing or a related field.
  • Teaching qualification or willingness to achieve one; a PhD is preferred or equivalent industry expertise.
  • Proven knowledge of digital marketing tools, data analytics, and online campaign management.

Skills and Experience:

  • Extensive experience in teaching or working in digital marketing, ideally with higher education curriculum development.
  • Record of impactful research or professional work in digital marketing.
  • Ability to foster collaborative relationships with students, colleagues, and industry partners.


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