Digital Media Strategist

2 weeks ago


Birmingham, Birmingham, United Kingdom Aston University Full time
Job Title: Digital Media Co-ordinator

Aston University is seeking a commercially-focused individual to lead our global paid media strategy and domestic student marketing activity, to meet our ambitious student recruitment targets.

Key Responsibilities:

  1. Develop and execute a comprehensive paid media strategy to drive lead generation and enrolment.
  2. Collaborate with the Head of Omni-channel & International to deliver highly effective campaigns.
  3. Lead a small team and work closely with the Deputy Director (Student Marketing & Recruitment).
  4. Utilize digital and analytical skills to inform marketing decisions.
  5. Communicate effectively with stakeholders and colleagues.

What We Offer:

  • A vibrant campus located in Birmingham city centre with excellent transport links.
  • Hybrid working options, allowing for a balance of on-campus and remote work.
  • Excellent training and development opportunities.
  • A generous annual leave scheme with 30 days' bookable leave and 13 days of bank holiday and University closure days.
  • Everyday discounts to various activities and retailers.
  • Great family-friendly policies.
  • On-site gym and pool with discounted staff membership available.

Aston University is an equal opportunities employer and welcomes applications from all sections of the community. We promote equality and diversity in all aspects of our work and recognize the value of flexible working.



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