Creative Strategy Director

6 days ago

London, Greater London, United Kingdom Influencer Full time
About the Role

We are seeking a highly skilled and experienced Creative Strategy Director to lead our creative strategy output and manage our creative and strategy teams. As a key member of our Impact Studio, you will play a lead role in supporting the VP, Strategy with identifying opportunities for growth and productization of our creative and strategy output, as well as the organisational structure, growth and management of creative and strategy teams.

Key Responsibilities
  • Lead Creative Strategy Output: Manage and be accountable for creative strategy output that goes into collateral in support of new business and client service teams, helping us to win new clients and grow existing ones.
  • Strategic Output: Manage the strategy team and oversee their workload, ensuring strategy work is best-in-class, insight-driven, and fully answers the challenges set out in the brief.
  • Creative Ideation: Manage our creative team, working in tandem with our strategists to bring colour and life to our RFPs, from conceptual creative that can break out of the social space to a deep understanding of the creative formats that audiences on each social platform love to watch.
  • Distribution Strategy: Work closely with the Associate Paid Media Director to ensure that distribution strategies are baked into the core of all of our creative strategy output.
  • Personnel Development: Work with the VP, Strategy to deliver PDP and progression plans to team members across the creative and strategy teams, and track progression on an ongoing basis.
  • Pitching and Presenting: Be responsible for pitching work to both new and existing clients, framing both strategy and creative work in the best possible way, combining them into a singular narrative that clients can understand and buy into.
  • Internal Visibility: Work with the VP, Strategy as an integral part of Impact Studio, managing workload, operations processes, and capacity within the team, ensuring that output is delivered on-time and with appropriate feedback from relevant stakeholders across the business.
Requirements
  • 7+ years of experience in marketing, having played a lead role in creative solutions functions within the media space, with direct influencer marketing experience a big plus.
  • Experience of selling and delivering agency-style services to a range of different clients.
  • Skilled at building strong stakeholder relationships, including with external clients and a range of different internal teams.
  • Excellent proposal and presentation skills, with the ability to present to both internal and external stakeholders.
  • A self-starter who can build and manage the processes necessary to both deliver success and measure performance.
About Us

We are Influencer, a global community who believe our unique qualities should be celebrated. We promote diversity, equity, and inclusion in our workplace and are committed to cultivating an environment that promotes these values. We want everyone at Influencer to bring their authentic selves to work every day, irrespective of age, disability, gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.

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