CRM Support Specialist

7 days ago


Shirebrook, Derbyshire, United Kingdom Frasers Group Full time

About the Role

The CRM Assistant plays a crucial part in the CRM team, supporting the effective management of customer relationships through the use of CRM systems across Flannels, FRASERS, Studio, Amara, and Jack Wills.

This role involves data management, assisting with marketing campaigns on both email and mobile push notifications, and providing insights that help improve customer engagement and business performance.

Key Responsibilities

  • Support the shaping and development of the email marketing calendar using market trends and insight.
  • Create email briefs; write commercially driven copy.
  • Email testing, ensuring all emails work as expected and meet the brief deadlines.
  • Create and test push notifications.
  • Liaise with wider teams in the business to elevate email offering.
  • Responsible for measuring performance of emails, including paid brand activity.

Requirements

  • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
  • Good communication skills, both written and verbal.
  • Ability to work independently and as part of a team.
  • Basic knowledge of data analysis and reporting tools.
  • A proactive and customer-focused approach to work.
  • Ability to handle multiple tasks and prioritize effectively.
  • Eagerness to learn and adapt to new technologies.


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