Marketing Insights Specialist Role
1 week ago
Key Responsibilities:
- Assess the performance of our marketing campaigns and channels to inform strategic decision-making.
- Leverage data analytics to optimize marketing efforts, providing actionable insights.
- Ensure that marketing activities align with our business objectives.
- Interpret complex data sets and present data-driven insights to non-technical stakeholders.
- Uncover trends, patterns, and opportunities within marketing to improve efficiencies.
- Partner with cross-functional teams to translate data insights into actionable recommendations.
Requirements: To succeed in this role, you will need experience in marketing analytics or a similar field. A strong understanding of marketing principles and strategies is essential. Familiarity with digital marketing channels and ATL marketing channels is required. You should also have demonstrated ability to utilize data modeling and statistical techniques to predict future marketing trends and outcomes.
What We Offer: As a valued member of our team, you can expect a competitive salary (£43,000 - £48,000 per annum), a defined contribution pension scheme with employer contributions, and 25 days holiday plus bank holidays. You will also receive a Stagecoach Bus travel pass, access to the Hapi platform, private medical insurance, and access to our Employee Assistance Program.
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