Estee Lauder Brand Account Manager

1 month ago


Liverpool, Liverpool, United Kingdom Estée Lauder - Brand Full time

Job Summary

The Account Manager is responsible for driving sales turnover and market share through consistently remaining consumer-focused.

Key Responsibilities:

• Reflect a credible and professional brand image to all internal and external consumers at all times.

• Maximise sales through selling, providing excellent service, and retail standards.

• Contribute to efficiencies through adhering to store/brand/company procedures and guidelines.

Sales and Service

• Understand daily/weekly targets.

• Ensure personal awareness of all additional sales avenues, including eventing, omnichannel, and digital channels.

• Keep up to date with competitor activities and missed opportunities.

• Effectively leverage social media to drive the business, protect, and enhance the brand image.

• Deliver the brand strategy, ensuring the delivery of an effective local plan.

• Plan and implement local marketing and events initiatives, aligned to retailer activity.

• Deliver excellence in execution of service by ensuring measures are in place to continually and visibly improve service levels, creating a zero consumer complaints mindset and a surprise and delight culture.

• Be an ambassador for the brand, leading the way to ensure brand values are represented and brought to life.

• Ensure all refunds and complaints are managed in line with company guidelines and to a mutually satisfactory conclusion, informing/consulting with the Area Manager where appropriate.

• Use digital tools to ensure knowledge is kept up to date.

• Deliver a consumer recruitment and retention strategy to grow a loyal consumer base.

• Develop up-to-date knowledge of products in order to ensure we deliver an industry-leading experience and the product meets the consumer's needs.

Operations

• Plan to ensure the delivery of excellent standards at all times (product, housekeeping, displays, messaging, pricing).

• Review retail standards on a daily basis, ensuring they are maintained to the required standard.

• Ensure deliveries, stock movements, and associated administration are completed within agreed company timeframes.

• Ensure that all auditable processes and administration are actioned to company guidelines and take corrective action in highlighted areas of risk.

• Ensure all information requests are fulfilled accurately, within deadlines set.

• Minimise stock loss by ensuring all company security policies and procedures are implemented correctly and followed.

• Create and maintain a safe working environment for consumers, ensuring that company and retailer policies and procedures are adhered to.

• Ensure that all health and safety responsibilities and all areas of operational activity achieve a minimum overall grading of 'Acceptable' during audits.

Commerciality

• Manage daily replenishment, taking appropriate action where necessary.

• Maximise sales performance by utilising all commercial reports before making commercial decisions.

• Plan and deliver the visual merchandising layout, ensuring it is completed to guidelines and within agreed timescales.

• Identify stock package issues and take corrective action, informing the Area Manager when out of direct control.

• Effectively manage all promotions and discounts, ensuring they are actioned in line with company guidelines.

• Identify trends and make suggestions to enhance product performance.

Qualifications

Essential

• Experience in a fast-paced retail and/or consumer-facing environment.

• Ability to drive self-development.

• Commercial understanding and awareness of the industry.

• Effective communication, organisation, and prioritisation skills.


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