Strategic Marketing Professional
2 weeks ago
The Role
We are seeking a highly skilled Marketing Adviser to join our team. As a Marketing Adviser, you will be responsible for researching, planning, and managing marketing projects, processes, and campaigns to support the University's student recruitment targets.
Key responsibilities include leading on assigned projects, developing expert knowledge of Kingston's brand positioning, value proposition, and target audiences, and evaluating and tracking campaign effectiveness.
Key Objectives
- Maximise lead generation to achieve agreed student recruitment targets and good ROI.
- Develop and implement effective marketing campaigns and communications strategies.
- Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.
Requirements
- Proven experience in marketing and communications, with a strong understanding of brand management and campaign development.
- Excellent analytical and problem-solving skills, with the ability to evaluate campaign effectiveness and make data-driven decisions.
- Strong communication and interpersonal skills, with the ability to work effectively with stakeholders at all levels.
What We Offer
We offer a dynamic and supportive work environment, with opportunities for professional development and growth. If you are a motivated and creative marketing professional looking for a new challenge, we encourage you to apply.
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