Marketing Executive
5 days ago
Job Title: Marketing Executive
Company: Greenscape Energy Ltd
Job Type: Full-time, Permanent
Location: Ipswich
Job Description:
Job Summary:
We are seeking a highly motivated and experienced Marketing Executive to join our dynamic team at Greenscape Energy Ltd. As a leading renewable energy company, we are committed to turning the East of England green, one rooftop at a time.
Key Responsibilities:
- Lead Generation: Implement the Lead Generation aspects of the marketing plan, ensuring all activities remain aligned with the plan.
- PPC and SEO: Work with the PPC agency to optimise efficiencies for PPC and retargeting. Ensure online leads are auto-populated in CRM.
- Website Optimisation: Set up landing pages for campaigns and ensure that the website is optimised for calls to action, funnels and tracking.
- Digital Advertising: Manage paid external representation of the business through PPC, Banner and Social Media Advertising.
- Campaign Coordination: Collaborate with the marketing team to successfully take lead generation elements of campaigns from concept to execution.
- Reporting and Analysis: Analyse data and create reports for stakeholders, depicting performance and alignment to the marketing strategy.
Requirements:
- Marketing Degree or Equivalent Experience: A marketing degree or equivalent experience is required.
- PPC and SEO Knowledge: Working knowledge of Google Adwords, and SEO tools such as Semrush.
- CRM Experience: Experience of CRM such as Salesforce, HubSpot.
- Microsoft Office Suite: Proficiency in using Microsoft Office Suite (Word, Excel, PowerPoint).
What We Offer:
- Competitive Salary: A competitive salary and benefits package.
- Company Pension: Company pension scheme.
- Hybrid Working: Hybrid working options, with the possibility of working from home one day a week.
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