Director of Global Services and Lifecycle Marketing
3 weeks ago
We are seeking a dynamic and strategic Director of Global Services & Lifecycle Marketing to drive the commercialization of our global service and lifecycle offerings. This role involves developing and executing strategies to promote Elekta's services, integrating them into our broader value proposition, and collaborating with cross-functional teams.
Responsibilities- Develop and execute market strategies, market segmentation, and marketing programs for Elekta's services and lifecycle offerings.
- Drive recognition, preference, and revenue growth for service and lifecycle offerings.
- Identify growth opportunities in the Installed Base and develop campaigns reflecting global service strategy and regional needs.
- Partner with the Head of Service Sales and regional Service Sales leads to create marketing strategies to grow service revenue.
- Manage the Elekta Care brand, ensuring consistency within the broader Elekta brand.
- Integrate services and lifecycle offerings into the broader Elekta story to enhance the overarching value proposition.
- Track service contract penetration rates and selling prices to identify growth opportunities and develop effective marketing strategies to drive the growth of the service business.
- Identify, develop, and implement new value-added services that complement Elekta solutions.
- Master's or Bachelor's degree in a marketing, sales, or technical field.
- 5+ years of relevant marketing experience.
- 5+ years of experience in the healthcare industry, or a similar domain with large capital products, solutions, and services.
- Proven track record in creating marketing strategies and commercial product or services offerings that generate results.
- Fluent in English, both written and spoken.
- Ability to travel, up to 25% travel may be required.
- Up to 25 paid vacation days (plus bank holidays).
- Holiday Purchase Scheme.
- Private Medical Insurance.
- Attractive Employer Pension Contribution Package.
- Hybrid work option (you are required to work on location at least 3 days a week).
- Cycle to work scheme.
- Life Assurance.
- Love electric (Electric vehicle salary sacrifice scheme).
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Crawley, West Sussex, United Kingdom Elekta AB Full timeDirector of Global Service and Lifecycle MarketingElekta AB is seeking a dynamic and strategic Director of Global Service and Lifecycle Marketing to commercialize our global service and lifecycle offerings, driving preference, recognition, and revenue growth.The ideal candidate will develop and execute market strategies, market segmentation, and marketing...
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Crawley, West Sussex, United Kingdom Elekta AB Full timeDirector of Global Service and Lifecycle MarketingElekta AB is seeking a dynamic and strategic Director of Global Service and Lifecycle Marketing to commercialize our global service and lifecycle offerings, driving preference, recognition, and revenue growth.The ideal candidate will develop and execute market strategies, market segmentation, and marketing...
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Crawley, West Sussex, United Kingdom Elekta AB Full timeDirector of Global Service and Lifecycle MarketingElekta AB is seeking a dynamic and strategic Director of Global Service and Lifecycle Marketing to commercialize our global service and lifecycle offerings, driving preference, recognition, and revenue growth.The ideal candidate will develop and execute market strategies, market segmentation, and marketing...
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Crawley, West Sussex, United Kingdom Elekta AB Full timeDirector of Global Service and Lifecycle MarketingElekta AB is seeking a dynamic and strategic Director of Global Service and Lifecycle Marketing to commercialize our global service and lifecycle offerings, driving preference, recognition, and revenue growth.The ideal candidate will develop and execute market strategies, market segmentation, and marketing...
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Crawley, West Sussex, United Kingdom Elekta AB Full timeDirector of Global Service and Lifecycle MarketingWe are seeking a seasoned marketing professional to lead our global service and lifecycle marketing efforts. As Director of Global Service and Lifecycle Marketing, you will be responsible for developing and executing strategies to promote our services and lifecycle offerings, driving recognition, preference,...
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Crawley, West Sussex, United Kingdom Elekta Full timePosition OverviewWe are seeking a seasoned marketing professional to drive the commercialization of our global service and lifecycle offerings. As a Director of Global Services and Lifecycle Marketing, you will develop and execute strategies to promote our services, integrate them into our broader value proposition, and collaborate with cross-functional...
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Crawley, West Sussex, United Kingdom Elekta Full timePosition OverviewWe are seeking a seasoned marketing professional to drive the commercialization of our global service and lifecycle offerings. As a Director of Global Services and Lifecycle Marketing, you will develop and execute strategies to promote our services, integrate them into our broader value proposition, and collaborate with cross-functional...
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Crawley, West Sussex, United Kingdom Elekta AB Full timeDirector of Global Service & Lifecycle MarketingElekta AB is seeking a dynamic and strategic Director of Global Services & Lifecycle Marketing to drive preference, recognition, and revenue growth for our global service and lifecycle offerings.This role involves developing and executing market strategies, market segmentation, and marketing programs for...
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Crawley, West Sussex, United Kingdom Elekta Full timePosition OverviewWe are seeking a highly skilled and strategic Director of Global Services & Lifecycle Marketing to drive commercialization of our global service and lifecycle offerings. This role involves developing and executing strategies to promote Elekta's services, integrating them into our broader value proposition, and collaborating with...
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