Customer Marketing Director

4 weeks ago

Ledbury, United Kingdom Ernest Gordon Recruitment Full time
Customer Marketing Manager

About the Role:
As a Customer Marketing Manager, you will lead the customer marketing team in developing and implementing annual customer marketing plans to grow the customer base and brand exposure. You will work closely with customer marketing partners and agencies to execute marketing activities, including retailer media, e-commerce, fixture visibility, off-shelf displays, and POS materials.

Key Responsibilities:
Develop, create, and implement customer marketing plans for the UK Grocery & Convenience channel, ensuring alignment with brand and channel strategies to support a three-year portfolio vision
Work closely with customer marketing partners and agencies to execute marketing activities
Oversee a full mix of marketing initiatives, including retailer media, e-commerce, fixture visibility, off-shelf displays, and POS materials
Assist sales teams in building strategic partnerships and present customer marketing plans with creativity and confidence
Develop e-commerce programs to support customer and brand growth
Assess the ROI of marketing activities, communicate plans to the commercial team, and manage annual investment forecasting for effective budget oversight.

Requirements:
Experience in a similar position with the FMCG industry or Food/Drinks sector
A degree or similar in business/marketing
Previous experience in a management position
Full driving license

About Us:
We are an equal opportunities employer and welcome applications from all suitable candidates. The salary advertised is a guideline for this position. The offered remuneration will be dependent on the extent of your experience, qualifications, and skill set.

Ernest Gordon Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job, you accept the T&C's, Privacy Policy and Disclaimers which can be found at our website.

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