Shopper Experience Director

4 days ago


Liverpool, Liverpool, United Kingdom The Advocate Group Full time
Job Description

The Advocate Group is seeking a highly skilled Shopper Experience Director to drive growth and innovation in the food and beverage industry. This strategic role will focus on key grocery customers, delivering solid ROI and shaping the future of beloved brands.

About the Job
  • Develop and execute shopper marketing plans that drive growth and innovation in the food and beverage industry.
  • Lead the development of shopper messaging and brand activation campaigns.
  • Collaborate with customer marketing teams to ensure seamless implementation and maximum impact.
  • Evaluate campaign effectiveness and identify areas for improvement.
  • Build and maintain relationships with key agencies and external partners.
About You
  • A senior-level Shopper Marketing professional with expertise in shopper behaviour, digital platforms, and e-commerce.
  • A strategic thinker with the ability to develop and execute shopper marketing plans.
  • A collaborative leader with strong relationship-building skills across teams and with external partners.
  • A results-driven individual with a track record of successful activations.

The ideal candidate will have a deep understanding of shopper insights, digital platforms, and e-commerce. The estimated annual salary for this position is £60,000 - £80,000.



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