Ambitious Growth Marketing Strategist Wanted for Sustainable SaaS

4 weeks ago

London, Greater London, United Kingdom Provenance Full time
Unlock Your Potential as a Growth Marketing Manager at Provenance

We are seeking an experienced and ambitious Growth Marketing Manager to join our team at Provenance, a pioneering SaaS startup that enables transparency on the social and environmental impact of consumer products. As a key member of our Commercial Team, you will play a crucial role in helping us rapidly scale the number of brands that use Provenance to validate and amplify their green claims.

About You
  • You have at least 3-5 years of SaaS experience in a B2B growth marketing role
  • Excellent understanding of digital marketing, customer acquisition, and retention strategies
  • Experience with data-driven decision-making and proficiency in analytics tools (e.g., Google Analytics, Mixpanel)
  • Experience with Hubspot, including setting up and managing workflows and sequences
  • You have exceptional communication and interpersonal skills, with the ability to influence stakeholders at all levels

You're a self-starter and a creative problem solver who is passionate about sustainability, social impact issues, and 'tech for good' with a desire to have a purposeful day job doing good for people and the planet.

Your Key Responsibilities
  1. Drive brand acquisition and optimize marketing funnels and partnerships to maximize conversion rates
  2. Work closely with retailer partners to develop tailored marketing plans that drive brand sign-ups through email marketing, landing pages, webinars, video content, and more
  3. Through regular prospect/customer interviews, generate valuable insights on our brand persona(s) to refine and improve our value proposition, and communicate these effectively across the wider team
  4. Ideate and execute multiple marketing experiments each sprint, contributing to learnings and/or sign-up growth
  5. Develop marketing assets that powerfully and consistently outline our value proposition for brands
  6. Use data and analytics to inform growth strategies, track performance, and make informed decisions. Regularly report on key growth metrics
  7. Collaborate with Business Development and Customer Success colleagues to develop bespoke approaches to target brand accounts, including enterprise brand groups
  8. Manage our presence at key calendar events in order to engage on-criteria leads
  9. Stay up-to-date with industry trends, emerging technologies, and best practices in growth marketing. Experiment with new tools and tactics to improve conversion
About Our Benefits Package
  • A competitive salary range: £40k-55k base salary depending on experience
  • Employee share option program (so you can own a piece of Provenance)
  • 25 days holiday, plus bank holidays and a day off on your birthday
  • 2 x days Slow Travel allowance - to encourage and reward more sustainable holiday travel
  • Increasing annual leave for long-term service (starting from 2+ years)
  • £1,000 annual learning and development budget to support your career growth (e.g. courses, conferences, workshops)
  • Individual £50 per quarter wellbeing allowance to support your mental and physical health
  • Generous parental leave policy for both primary and secondary care-givers
  • Regular team workshops, demos, lunch and learn sessions, and not-to-be-missed socials
  • Cycle to Work scheme
  • Workplace pension (Statutory - 5% employee contribution, 3% employer)
  • Flexible working options (location and times): We are a hybrid team, with an office in London and team members based across the UK

We believe in equal opportunities and welcome applications from people of all backgrounds, with different outlooks and experiences.

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