B2B Marketing Strategist

12 hours ago


Reading, Reading, United Kingdom Project People Full time
Job Summary:

We are seeking a talented B2B Marketing Strategist to join our team at Project People. As a strategic thinker with a passion for digital marketing, you will be responsible for developing and executing creative marketing campaigns that drive online engagement and lead generation.

Key Responsibilities:

  • Lead and execute digital campaigns that drive online engagement and lead generation.
  • Improve organic search rankings, increase website traffic, and enhance online visibility across digital channels.
  • Leverage digital tools and platforms to execute campaigns, ensuring the optimization of marketing efforts for maximum results.
  • Develop compelling content that resonates with our audience and aligns with our brand.
  • Analyze digital performance and leverage insights to continuously refine campaigns and strategies, driving growth and profitability.

Requirements:

  • Proven B2B experience with measurable success in driving online visibility and engagement
  • Strong understanding of SEO strategies, tactics, and best practices to improve search rankings and drive organic growth
  • Creative campaign leadership skills to take a brief and turn it into a successful campaign, generating leads and increasing brand awareness
  • Tech-savviness and curiosity to stay ahead of marketing technology trends
  • A competitive salary of £80,000 - £110,000 per annum, depending on experience


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