Marketing Campaign Strategist

1 month ago


Crawley, West Sussex, United Kingdom Waterscan Full time
{"title": "Marketing Campaign Manager", "description": "Job Summary

We are seeking a talented Marketing Campaign Manager to join our team at Waterscan, a sustainable water management advisor. As a key member of our marketing team, you will be responsible for developing and executing comprehensive marketing campaigns to drive lead generation and support business objectives.

With a focus on strategic planning, creative execution, and meticulous management of campaigns across all digital channels, you will have the opportunity to bring new ideas and innovation to the marketing function and ensure delivery at pace.

Key Responsibilities:

  • Develop and implement comprehensive marketing campaigns to drive lead generation and support business objectives.
  • Design and execute lead generation campaigns across multiple channels, including LinkedIn and email.
  • Work with the Events Manager to plan and execute marketing campaigns for both virtual and in-person events, including webinars and conferences.
  • Oversee the creation of marketing materials, such as ads, emails, and social media content, and manage the execution of LinkedIn campaigns.
  • Monitor and analyse campaign performance using metrics such as CTR, conversion rates, and ROI, and prepare and present detailed reports on campaign results and effectiveness.

Requirements:

  • Proven professional with 5+ years' experience in a Marketing role.
  • Preferably 2-3 years' experience in a similar role.
  • Appropriate marketing degree or professional qualification.
  • Excellent IT skills, including Office 365, Outlook, Microsoft Teams, LinkedIn Ads / Sales Navigator, email marketing platforms, WordPress CMS, Google Analytics, and CRM / automation systems.

What We Offer:

  • Competitive salary.
  • Company pension.
  • Life assurance.
  • 24/7 access to a range of health services.
  • Opportunity to access private healthcare by contributing to a cash plan via payroll.
  • Various bonus schemes, including recommend talent, innovation & new customer rewards.

Location:

The role is based at our head office in Chichester, West Sussex, and we offer hybrid working.

Hours:

Monday-Friday hours per week.

", "location": "Chichester, West Sussex", "hours": "Monday-Friday", "benefits": "Competitive salary, company pension, life assurance, 24/7 access to a range of health services, opportunity to access private healthcare, various bonus schemes"}
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