Marketing Manager for Automotive Aftermarket
1 month ago
Ams Osram is a leading provider of semiconductor-based solutions for the automotive industry. We are seeking a highly motivated and experienced Marketing Manager for Automotive Aftermarket to join our team in ELAMEA.
In this key role, you will be responsible for developing and executing marketing strategies that drive business growth and increase market share in the automotive aftermarket segment. You will work closely with our PLM team to ensure seamless execution and will be accountable for analyzing market trends, identifying target groups, and developing effective brand strategies to meet customer needs.
The ideal candidate will have a strong background in marketing, communication, sales, or business development, preferably in the automotive sector. Experience in market research, data analysis, and report writing is essential. Additionally, you should possess excellent analytical, communication, and project management skills.
Key Responsibilities:
• Develop and implement marketing strategies that drive business growth and increase market share in the automotive aftermarket segment
• Analyze market trends and identify target groups to inform brand strategy development
• Work closely with PLM on strategic and operational implementation as part of OSRAM AM AFTM's growth initiative to maximize efficiency and effectiveness both internally and externally
• Execute portfolio analyses and reporting as well as control, maintenance, optimization, expansion, and reduction of the responsible product portfolio
• Develop and maintain strong relationships with internal stakeholders, including sales teams and PLM representatives
• Estimated Salary: €90,000 - €110,000 per annum
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