Marketing and Retail Strategic Lead
2 weeks ago
We are seeking an experienced Retail and Promotions Manager to join our team at Aramark UK. The successful candidate will be responsible for developing and implementing retail, marketing, and promotions strategies that drive sales and customer engagement across our Government Services team.
Key Responsibilities:
- Analyse retail and marketing trends to inform strategy and enhance financial performance
- Manage and implement retail pricing strategies to drive profitable sales
- Execute retail, promotions, and marketing campaigns with a creative and dynamic approach to customer engagement
- Support operational teams with marketing and retail activity on sites throughout the UK via training and development
- Develop and manage retail planograms to drive sales and participation
- Develop and deliver programs of retail promotional activities that deliver business objectives and compliance
- Work with functional partners to support marketing and retail activity
- Digital signage management
- Deliver centrally managed, customised marketing and retail campaigns on a cyclic basis via digital platforms and traditional methods
- Ensure Brand Standards Manuals are followed
- Create case studies and concept proof points
- Own digital signage and app content for Government Services team
Requirements:
- Excellent written, verbal, and interpersonal skills
- Flexible and agile approach to working
- A positive "can-do" attitude and 2-3 years' experience in marketing/retail activities
- Experience in retail and customer service
- Degree in marketing is desirable but not essential
- CIM qualifications desirable but not essential
- Operational knowledge very desirable
What We Offer:
- Salary of up to £35,000
- Home-based role with regular travel across the UK
- Private healthcare
- Generous annual leave that increases in line with service, with the opportunity to buy extra
- Defined contribution pension scheme and life assurance benefits
- Access to an employee benefit scheme that offers discounts across hundreds of retail and leisure providers
- Employee Assistance Programme and in-house Mental Health Champions
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