Corporate and Commercial Sector Marketing Lead

2 weeks ago

London, Greater London, United Kingdom Rethink Recruitment Full time
Job Title: Corporate and Commercial Sector Marketing Lead

We are seeking an experienced Corporate and Commercial Sector Marketing Lead to drive our business development efforts in the Corporate and Commercial sector. As Marketing & BD Manager, you will look after our Corporate & Commercial sector group and the sub-sector teams, including corporate, employment, EU competition & regulatory, logistics, and oil & gas.

About the Role:
  • Support the delivery of the strategy and business objectives, working closely with the Group Leader and in consultation with key partners.
  • Develop and implement international business development and marketing campaigns, including budget recommendations and the subsequent management of approved budget.
  • Working collaboratively with the central marketing team, ensure the C&C practice is effectively integrated in international cross-practice business development, communications and client activities.
  • Draft high-impact value-add pitches, RFP/ITT, and capability documents that respond to specific client/target requests and position the firm as the go-to lawyers in the C&C sector.
  • Actively manage the C&C practice's participation in the firm's client development programme, including the continued development and implementation of those client accounts relevant to the practice.
  • Working with the central Marketing team, manage the requirements for all marketing materials and activities in support of the business development programme for the C&C practice, including (but not limited to) brochures, client/market research, directory submissions, website content, client bulletins/briefings, seminars, conferences, reporting/ROI.
  • Provide support and leads on firmwide BD projects.
  • Line management of a Marketing & Business Development Senior Executive.
About You:
  • Degree level or equivalent industry experience.
  • In-depth understanding of the Corporate & Commercial / Energy sectors (experience of some or all of the sub-groups would be preferred).
  • Proven ability of working across all levels of business, preferably within a multi-jurisdictional environment.
  • Demonstrable experience of initiating and implementing successful business development and marketing communications activities, including managing and leading integrated sector-focused and client development plans; developing and implementing business plans; managing pitch process;
  • Strong delivery focus, with a track record of doing so to deadlines.
  • Proactive individual with excellent organisation/project management skills.
  • Strong interpersonal skills including oral/written communications, influencing, diplomacy, flexibility, tenacity.
  • An international mindset.
  • Ability to work on own initiative, show innovation and develop projects.
  • Strong IT skills including PowerPoint, Excel, Word, InterAction (or similar CRM database).

Salary: £60,000 - £80,000 per annum

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