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Marketing Data Strategist
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We are seeking an experienced Marketing Strategist to join our team at The Candidate Recruitment Agency. As a key member of our in-house marketing function, you will be responsible for planning and executing multichannel go-to-market strategies that drive business growth.
Key Responsibilities:- Develop holistic go-to-market marketing strategies that balance short-term and long-term business objectives
- Conduct thorough analysis to identify and understand target market segments, ensuring strategies are tailored to effectively reach and engage specific customer groups
- Work closely with specialists on channel-specific strategies that align with your wider marketing plan
- Analyse individual channel performance and understand impactful areas that can drive growth
- Collaborate with Data team to understand consumer behaviors that inform decision making
- Proven experience in a strategic marketing or campaign planning role
- Comfortable overseeing multi-channel campaigns and reporting on performance