UKI Marketing Strategist

1 week ago

StokeonTrent, Stoke-on-Trent, United Kingdom IronMarket Talent Full time

Job Title: UKI & EMEA Marketing Director

Job Summary:

We are seeking a highly experienced Marketing Director to lead our UKI and EMEA marketing efforts. As a key member of our team, you will be responsible for developing and executing comprehensive marketing strategies to drive brand growth, revenue expansion, and customer engagement across diverse global markets.

Key Responsibilities:

  • Develop and Implement Marketing Strategies: Create and execute tailored marketing plans for each region, considering market dynamics, cultural nuances, and business objectives.
  • Collaborate with Cross-Functional Teams: Work closely with cross-functional teams to align UKI EMEA marketing strategies with overall company goals.
  • Market Research and Analysis: Oversee market research and analysis to identify opportunities, customer needs, and competitive landscape.
  • Brand Positioning: Ensure consistency across all marketing channels and regions, and cultivate and maintain relationships with key partners, stakeholders, and influencers.
  • Marketing Budget Management: Develop and manage marketing budgets for each region, allocating resources effectively to achieve strategic objectives within allocated budgetary constraints.
  • Performance Tracking: Conduct ROI analysis and performance tracking to evaluate the effectiveness of marketing initiatives and optimize future investments.
  • Market Analysis: Conduct thorough market analysis to understand consumer behavior, market trends, and competitors across UKI and other key regions.
  • Launch Planning: Develop launch plans to ensure the successful launch of new product development.
  • Event Planning: Approve the planning and execution of stand design, layout, product stocking, etc. for exhibitions and industry showcases.

Requirements:

  • Educational Background: Educated to degree standard.
  • Marketing Qualification: Relevant marketing qualification.
  • Experience: Ideally, you will have a minimum of 10 years of marketing experience, with time spent in a senior leadership role overseeing UKI and/or EMEA regions.
  • Proven Track Record: Proven track record of developing and executing successful marketing strategies in international markets.
  • Skills: Strong understanding of digital marketing, analytics, and CRM tools.
  • Relationship Building: Ability to maintain relationships and influence key partners, stakeholders, and senior management regarding marketing activities.

Company Information:

We are IronMarket Talent, a leading recruitment agency specializing in marketing and sales talent. We are committed to delivering exceptional recruitment services to our clients and candidates.

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