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Marketing Campaign Specialist
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About the Role
Sabre is seeking a highly skilled and experienced Marketing Campaign Specialist to join our team. As a key member of our Marketing Campaign Team, you will play a crucial role in delivering impactful communications that engage and motivate our customers and prospects.
Key Responsibilities
- Support campaign managers in executing and measuring digital campaigns using platforms such as LinkedIn, Google Ads, and Demandbase.
- Assist campaign managers in creating and publishing content to our website, ensuring it is engaging and relevant to our target audience.
- Build and report on email campaigns in our marketing automation platform, Pardot.
- Contribute to the planning of new campaigns, helping campaign managers identify the audience segments to target and the best channels to reach them.
- Manage the content translation process for one or more of our key languages (German, Italian, Spanish, or French), briefing the translation agency on translation required and then quality checking and approving the translated content.
- Assist the marketing operations team in maintaining data integrity and accuracy and setting up our marketing platforms to provide the insights teams need via dashboards and reports.
Requirements
- 2+ years of digital marketing experience.
- Fluent in English.
- Fluent in one or more of our key languages: German, Italian, Spanish, or French.
- A relevant marketing or business degree.
- Highly collaborative, initiative-taking, and able to consistently meet deadlines.
- Experience building campaigns in LinkedIn, Demandbase, and/or Google Ads would be a plus but not critical.
- Experience of marketing automation platforms such as Pardot, HubSpot, Eloqua or Salesforce also a plus, but not critical.