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Product Content Specialist
2 months ago
At Primark, we're looking for a talented Product Content Assistant to join our team. As a key member of our Digital Content team, you'll play a crucial role in shaping the customer experience across our e-commerce platforms.
Key Responsibilities:- Define attribute requirements for Product Details Pages (PDPs) across various categories, ensuring seamless execution and optimal digital KPIs.
- Lead Test and Learn activities to develop PDP execution, driving improvements in conversion rates, bounce rates, and ATT.
- Collaborate with the SEO Team to optimize PDP execution for Natural Search requirements, enhancing our online visibility.
- Facilitate left-hand navigation (LHN) and merchandising requirements to reduce manual website functionality population.
- Manage the quality and timeliness of product launches within assigned categories, ensuring a smooth customer experience.
- Provide final quality control of product information, copy, titles, and images before launch, guaranteeing accuracy and consistency.
- Review customer and market data to continuously optimize PDP execution, driving business growth and customer satisfaction.
- 2+ years of experience in digital retail, with a proven track record of driving digital retail experiences and journeys for customers.
- Experience working on projects within cross-functional stakeholder groups, delivering significant operational projects on time and to brief.
- Proven ability to effect digital KPIs through front-end improvements to the customer experience.
- Familiarity with PIM & DAM systems is a plus.
We're a dynamic and forward-thinking company that values diversity, inclusivity, and employee well-being. As a Product Content Assistant, you'll be part of a talented team that's passionate about delivering exceptional customer experiences. If you're excited about this role and want to be part of our journey, we encourage you to apply.
