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Digital Marketing Director

2 months ago

Midsomer Norton, Bath and North East Somerset, United Kingdom Salt Full time
Job Description

Company Overview

Salt is a leading provider of workforce management solutions for the B2B sector. Our software and hardware products aim to simplify employee management processes for businesses.

Job Summary

We are seeking a highly motivated and experienced Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for driving online traffic and improving brand presence through content creation, SEO, PPC, and email marketing.

Key Responsibilities

• Develop and implement marketing campaigns to promote our company and products

• Create and curate high-quality content to engage our target audience

• Optimize our website for search engines to improve visibility and drive organic traffic

• Manage and execute paid advertising campaigns to reach our target audience

• Analyze and report on marketing performance to inform future strategy

Requirements

• 2+ years of experience in a digital marketing role

• Proven track record of driving traffic to a website and selling products online

• Strong understanding of digital marketing channels and their applications

• Excellent communication and project management skills

What We Offer

• Competitive salary and benefits package

• Opportunity to work with a leading provider of workforce management solutions

• Collaborative and dynamic work environment