Marketing Coordinator

1 month ago


Edinburgh, Edinburgh, United Kingdom Peoples Ford Full time
Marketing Assistant

Peoples Ford is seeking a highly motivated and creative Marketing Assistant to join our Marketing department. As a key member of our team, you will play a vital role in developing and implementing marketing strategies to drive brand awareness and engagement.

Key Responsibilities:
  • Develop and implement social media content across various platforms to increase brand awareness and engagement.
  • Create and curate engaging content, including posts, stories, and videos.
  • Monitor social media trends and analytics to adjust strategies accordingly.
  • Analyse and report on social media performance metrics regularly to gauge success.
  • Assist in the planning and execution of company events, from concept to completion.
  • Coordinate with vendors, manage guest lists, and oversee event logistics.
  • Contribute to post-event evaluation and reporting.
  • Design and dispatch email marketing campaigns, ensuring brand consistency.
  • Manage email databases, segment lists, and track performance metrics.
  • Develop strategies to grow subscriber base and enhance email engagement.
  • Regularly update website content to ensure accuracy and relevance.
  • Collaborate with the web development team for any major changes or updates.
  • Optimize website content for SEO and monitor web traffic analytics.
  • Develop and produce high-quality, engaging content for various marketing channels, including website, social media, and email campaigns.
  • Craft compelling copy for promotional materials, advertisements, and press releases.
  • Collaborate with the design team to ensure a cohesive visual and textual brand message.
  • Conduct research to understand target audience preferences and tailor content accordingly.
  • Regularly review and revise content to maintain its relevance and effectiveness.
Requirements:
  • High attention to detail and a solid grasp of written English, able to produce impactful copy quickly.
  • Well-organised, communicative, and eager to contribute to the team's success.
  • An experienced user of social media platforms, including Facebook, Twitter, Instagram, Tik-Tok, and LinkedIn.
  • A full UK driver's license is beneficial, although not essential.
What We Offer:
  • Competitive salary and benefits package.
  • Discounts on all our company products and services.
  • Instant access to Peoples Rewards with 1000s of online retail discounts available to every employee and no spending limits.
  • 30 days annual leave.
  • Instant membership to our dedicated Employee Assistance Programme.

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