Digital Marketing Strategist

5 days ago

Salford, Salford, United Kingdom Kingdom People Full time
About the Role

We are seeking a highly skilled Digital Marketing Manager to join our team at Kingdom People. As a key member of our marketing team, you will be responsible for creating and executing comprehensive marketing campaigns aimed at acquiring new leads and enhancing relationships with existing customers.

Key Responsibilities
  • Campaign Management: Lead the creation, execution, and management of marketing campaigns designed to engage and retain customers, ensuring a strong return on investment.
  • Customer Engagement: Develop and implement engagement and retention programs that reduce customer churn and enhance brand loyalty through personalized communication strategies.
  • Cross-Functional Collaboration: Work closely with Customer Services and other internal teams to ensure a seamless customer experience, particularly during the re-sign/upsell process.
  • Analytics & Reporting: Analyze customer data to segment and target specific cohorts, and define key performance indicators (KPIs) to measure the effectiveness of campaigns.
  • Strategic Oversight: Present campaign progress and results to key stakeholders, making adjustments as needed to ensure success.
What We're Looking For
  • Experience: Minimum of 3 years in campaign planning and execution, with a strong understanding of B2B marketing strategies.
  • Skills: Excellent data mining and analytical skills, alongside superior communication skills, both written and verbal.
  • Attributes: A collaborative team player with a problem-solving mindset and up-to-date knowledge of the latest marketing trends.
  • Industry Knowledge: Familiarity with the broadband or telecoms industry is a plus, but not essential.
Why Join Us?
  • Innovative Environment: Join a company that values creativity and innovation, offering a collaborative culture where your ideas can make a real impact.
  • Career Growth: Take on a pivotal role within our growing marketing team, with opportunities for professional development and career progression.
  • Make an Impact: Drive campaigns that directly influence customer satisfaction and retention, playing a key role in the company's success.

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