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Brand Marketing Lead
2 months ago
Brand Marketing Lead for a dynamic Quick Service Restaurant (QSR) organization
We are seeking a skilled brand marketing lead for a well-established and expanding QSR organization. The ideal candidate will be an innovative thinker who can infuse new energy into the brand and elevate its market presence.
Core Responsibilities:
- Direct the creation, development, and execution of a comprehensive marketing strategy aimed at enhancing brand visibility, fostering customer interest, and driving sales in alignment with brand objectives.
- Collaborate closely with essential stakeholders, creative teams, and external agencies to formulate a robust and efficient marketing approach focused on revenue growth.
- Engage with key partners to optimize pricing strategies within the organization.
- Design and implement the annual marketing roadmap.
- Oversee the planning, coordination, and execution of launch strategies and subsequent marketing initiatives for new locations.
- Manage all printed and digital media, establishing company brand specifications.
- Lead the brand's social media strategy and activities, creating initiatives to enhance audience engagement.
- Develop brand-level projects, including brand standards, public relations campaigns, and social media interactions.
- Collaborate with the digital marketing team to create significant programs that further enhance brand growth.
- Contribute to the advancement of internal communication strategies.
We encourage interested candidates to explore this opportunity further.
Please note that due to the volume of applications, feedback may not be provided. If you do not receive a response within two weeks, please consider your application unsuccessful.