Senior Partner Marketing Manager
1 month ago
We are seeking an experienced and versatile marketer to join our team as a Senior Partner Marketing Manager. In this role, you will be responsible for ensuring a positive partner experience for Mimecast's strategic resellers, MSPs, and distributors in the UK and Ireland.
You will implement UK & Ireland partner co-marketing strategies and tactics aligned with business priorities that deliver on pipeline goals. This will involve working closely with UKI partner sales teams to align on targeted partner business growth plans.
The ideal candidate will have strong organisational, communication, planning, and execution skills, as well as the ability to engage stakeholders and make informed metric-driven decisions to maximise return on investment.
Key Responsibilities:- Develop and execute a UKI partner marketing plan in support of Mimecast's partner go-to-market strategy and UKI business goals.
- Establish strong relationships with channel account managers and sales reps to ensure effective communication and collaboration.
- Work closely with UKI field marketers to identify synergies in demand generation plans and ensure alignment in communications to the UKI sales teams.
- Collaborate with the global partner marketing organisation to align to global strategy, transformation, and initiatives, and provide input on UKI business support needs.
- Communicate and enable partner marketing initiatives to UKI channel account managers and sales leaders.
- Develop strategic partner marketing plans for assigned partners.
- Track, review, and communicate marketing-influenced pipeline and revenue from partner marketing activities, using key reports to identify trends and inform decision-making.
- Manage budget to maximise ROI and adhere to MDF program guidelines and budget deadlines.
- Build effective relationships with assigned partners' marketing contacts to understand their marketing strengths and needs, and enable their access to tools and campaigns.
- Lead the execution of to-partner events, such as partner advisory councils.
- Support the roll-out of key partner initiatives, including program launches and recruitment efforts.
- Experience working in a metrics-driven environment, with a strong understanding of marketing-to-sales funnel and lead management processes and technologies.
- Results orientation with strong analytical ability to inform decision-making.
- Ability to balance strategic thinking with strong execution.
We are Mimecasters, and we are alive with purpose. We are a global company with offices all over the world, and we are committed to providing a positive and inclusive work environment for all our employees.
We offer a range of benefits, including first-class development opportunities, hybrid working, and ample rewards with uncapped commission. We are passionate about helping our employees grow and thrive, and we are committed to creating a symbiotic relationship that fuels our collective success.
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