Visionary Creative Director for Branded Content

6 days ago

Bridgend, Bridgend county borough, United Kingdom Sadler Recruitment Full time
About the Role

We are seeking a highly experienced and visionary Creative Director to lead our creative vision and catapult two leading sports brands to a new level.

Key Responsibilities
  • Develop and implement the overarching creative strategy across two brands and a diverse range of products.
  • Collaborate closely with the marketing, sales, platform, and design teams to craft innovative campaigns that enhance their brands.
  • Manage creative for two of the world's leading brands in an exciting and expanding televised sport.
  • Spearhead the conceptual and strategic development of brands within the portfolio, pushing the boundaries of visual capability and delivering industry-leading brand image.
  • Shape the visual aesthetics, messaging, and tone-of-voice for campaigns, connecting with customers across the UK, EMEA, US, APAC.
  • Craft jaw-dropping packaging that makes products pop on shelves and screens alike.
  • Deliver game-changing concepts and storyboards that drive innovative video content with sports players, products, and partners.
  • Animate the brand's image, with guidelines and strategies that deliver consistency in voice and vision across touchpoints.
  • Build and nurture strong relationships with senior stakeholders, articulating creative visions with clear, thoughtful rationale.
  • Mentor our team of designers, to ensure high-quality work that meets expectations and deadlines.
  • Prioritize projects in liaison with their Traffic Manager to ensure a streamlined workflow.
Requirements
  • BSc/BA in advertising, fine art, design, or relevant field; MSc/MA will be considered an asset.
  • Proven experience leading creative teams, with several years of experience at the Creative Director (or similar) level.
  • Proficiency in Adobe Creative Suite and relevant design software would be a distinct advantage.
  • Extensive experience in brand building and reappraisal, specifically within FMCG.
  • Strong ability to develop unique, brand-aligned concepts that resonate with target audiences.
  • Meticulous in maintaining brand consistency and delivering the highest quality work.

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