Digital Marketing Lead
1 week ago
About the Role
MacGregor Black is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will play a crucial role in enhancing our digital marketing and communications.
Key Responsibilities
- Develop Digital Marketing Strategies
- Develop a comprehensive strategy for our digital channels, including audience analysis, channel positioning, and objectives.
- Implement effective measurement and reporting to ensure our channels perform and grow.
- Lead Digital Marketing Campaigns
- Provide strategic, technical, and creative advice on the development of digital marketing campaigns, projects, and initiatives.
- Develop digital marketing strategies and plans, set campaign objectives, monitor KPIs, and manage marketing budgets.
- Manage Digital Marketing Programs
- Manage our email and social media program, curating campaign content around key topics and audiences.
- Optimize digital campaigns, experimenting with A/B testing, calls to action, imagery/video, content, and messaging.
- Collaborate with Cross-Functional Teams
- Work with the Marketing and Content Teams to improve SEO and SEM for our websites and digital platforms.
- Collaborate with channel owners and content contributors across the organization to ensure best practice, train channel users, and implement digital marketing strategies that deliver results.
- Measure and Optimize
- Review and optimize marketing activity and outcomes against ROI using measurement tools, including Google Analytics, social media management, and email platforms.
- Make recommendations for change and improvement, ensuring campaign objectives are met.
Requirements
- Significant experience of digital marketing strategy and delivery, including email, social media, digital advertising, pay per click, and websites.
- Experience of managing budgets, people, projects, and influencing senior leadership.
- Highly organized, accurate, and comfortable working under pressure to meet deadlines and deliver against KPIs and targets.
- Confident communicator able to work both independently and collaboratively with accuracy.
- Competent in the use of industry-standard reporting tools and platforms, CMS, and CRM systems.
- Excellent copywriting and proofreading skills and attention to detail.
- Experience working in publishing, events, business services, or membership marketing, with sales teams, sponsors, and advertisers would be advantageous.
What We Offer
Competitive salary and benefits package.
-
Digital Marketing Manager
3 weeks ago
Tyne and Wear, United Kingdom MacGregor Black Full timeDigital Marketing Manager Are you able to develop, lead and manage strategies across digital channels? Have you got experience optimising digital campaigns? Are you able to balance analytical decision making with creative thinking? MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing...
-
Digital Marketing Manager
2 weeks ago
Tyne and Wear, United Kingdom MacGregor Black Full timeDigital Marketing Manager Are you able to develop, lead and manage strategies across digital channels? Have you got experience optimising digital campaigns? Are you able to balance analytical decision making with creative thinking? MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing...
-
Digital Marketing Manager
3 weeks ago
Tyne and Wear, United Kingdom MacGregor Black Full timeDigital Marketing Manager Are you able to develop, lead and manage strategies across digital channels? Have you got experience optimising digital campaigns? Are you able to balance analytical decision making with creative thinking? MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing...
-
Digital Marketing Manager
3 weeks ago
Tyne And Wear, United Kingdom MacGregor Black Full timeDigital Marketing ManagerAre you able to develop, lead and manage strategies across digital channels?Have you got experience optimising digital campaigns?Are you able to balance analytical decision making with creative thinking?MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing Manager. This...
-
Digital Marketing Manager
3 weeks ago
Tyne And Wear, United Kingdom MacGregor Black Full timeDigital Marketing ManagerAre you able to develop, lead and manage strategies across digital channels?Have you got experience optimising digital campaigns?Are you able to balance analytical decision making with creative thinking?MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing Manager. This...
-
Digital Marketing Manager
3 weeks ago
Tyne And Wear, United Kingdom MacGregor Black Full timeDigital Marketing ManagerAre you able to develop, lead and manage strategies across digital channels?Have you got experience optimising digital campaigns?Are you able to balance analytical decision making with creative thinking?MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing Manager. This...
-
Digital Marketing Manager
2 weeks ago
Tyne And Wear, United Kingdom MacGregor Black Full timeDigital Marketing Manager Are you able to develop, lead and manage strategies across digital channels? Have you got experience optimising digital campaigns? Are you able to balance analytical decision making with creative thinking? MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing...
-
Digital Marketing Manager
3 weeks ago
Tyne And Wear, United Kingdom MacGregor Black Full timeDigital Marketing ManagerAre you able to develop, lead and manage strategies across digital channels?Have you got experience optimising digital campaigns?Are you able to balance analytical decision making with creative thinking?MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing Manager. This...
-
Digital Marketing Strategist
1 week ago
tyne and wear, United Kingdom MacGregor Black Full timeAbout the RoleMacGregor Black is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will play a crucial role in enhancing our digital marketing and communications.Key ResponsibilitiesDevelop Digital Marketing StrategiesDevelop a comprehensive strategy for our digital channels, including...
-
Digital Marketing Manager
7 days ago
Tyne and Wear, United Kingdom MacGregor Black Full timeAbout the RoleWe are seeking a highly skilled Digital Marketing Manager to join our team at MacGregor Black. As a key member of our marketing team, you will be responsible for developing and executing digital marketing strategies that drive business growth and engagement.Key ResponsibilitiesDevelop and implement digital marketing strategies across email,...
-
Digital Marketing Strategist
7 days ago
Tyne and Wear, United Kingdom MacGregor Black Full timeJob Title: Digital Marketing ManagerAbout the Role:We are seeking a highly skilled Digital Marketing Manager to join our team at MacGregor Black. As a Digital Marketing Manager, you will play a key role in enhancing our business's digital marketing and communications.Key Responsibilities:Develop a Digital Marketing Strategy: Develop a strategy for our...
-
Digital Marketing Strategist
1 week ago
Tyne and Wear, United Kingdom MacGregor Black Full timeAbout the RoleMacGregor Black is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive business growth and engagement.Key ResponsibilitiesDevelop and implement digital marketing strategies across email,...
-
Senior Marketing Professional
1 week ago
Tyne and Wear, United Kingdom MacGregor Black Full timeAbout the RoleMacGregor Black is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive business growth and engagement.Key ResponsibilitiesDevelop and implement digital marketing strategies across email,...
-
Digital Marketing Manager
2 months ago
Tyne And Wear, UK, North East England, United Kingdom MacGregor Black Full timeDigital Marketing ManagerAre you able to develop, lead and manage strategies across digital channels?Have you got experience optimising digital campaigns?Are you able to balance analytical decision making with creative thinking?MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing Manager. This...
-
Digital Marketing Manager
3 weeks ago
Tyne And Wear, UK, North East England, United Kingdom MacGregor Black Full timeDigital Marketing ManagerAre you able to develop, lead and manage strategies across digital channels?Have you got experience optimising digital campaigns?Are you able to balance analytical decision making with creative thinking?MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing Manager. This...
-
Digital Marketing Manager
2 months ago
Tyne & Wear, United Kingdom MacGregor Black Full timeDigital Marketing ManagerAre you able to develop, lead and manage strategies across digital channels?Have you got experience optimising digital campaigns?Are you able to balance analytical decision making with creative thinking?MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing Manager. This...
-
Digital Marketing Manager
3 weeks ago
Tyne & Wear, United Kingdom MacGregor Black Full timeDigital Marketing ManagerAre you able to develop, lead and manage strategies across digital channels?Have you got experience optimising digital campaigns?Are you able to balance analytical decision making with creative thinking?MacGregor Black is currently partnering with a Leading Consumer Goods business, on the search for a Digital Marketing Manager. This...
-
Digital Marketing Lead
1 week ago
Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom MB&G Insurance Full timeAbout MB&G InsuranceMB&G Insurance is a dynamic and growing company in the financial sector specialising in warranty and insurance services. As a leading provider of warranty and insurance solutions, we have established ourselves as a trusted partner for household name brands.Job DescriptionJob Summary:We are seeking a highly motivated Senior Digital...
-
Senior Account Manager
1 week ago
Sunderland, Tyne and Wear, United Kingdom Central Employment Full time €38,000Central Employment are working with a leading UK and International Healthcare & Pharma Marketing agency, as they look to recruit a Senior Marketing Account Manager, operating from there North East HQ. - Hybrid working options, either 2 or 3 days in the office each week. Senior Marketing Account Manager profile: As a Senior Marketing Account Manager,...
-
Senior Account Manager
3 weeks ago
Sunderland, Tyne and Wear, United Kingdom Central Employment Full time €38,000Central Employment are working with a leading UK and International Healthcare & Pharma Marketing agency, as they look to recruit a Senior Marketing Account Manager, operating from there North East HQ. - Hybrid working options, either 2 or 3 days in the office each week. Senior Marketing Account Manager profile: As a Senior Marketing Account Manager,...
