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Airport Marketing Coordinator
2 months ago
About the Opportunity:
Redwood Search is excited to present a unique chance for a motivated individual to join a dynamic organization as a Marketing Executive.
This role is ideal for a driven professional eager to make a significant impact, grow their career, and support a dedicated sales team and diverse customer base.
About the Role:
As a Marketing Executive, you will play a crucial role in driving marketing initiatives across six UK brands within four trading companies.
Collaborating with the General Manager and a global marketing team, your goal will be to boost sales and profit targets through innovative marketing strategies.
- Develop and deliver comprehensive marketing plans to achieve substantial sales and profit growth.
- Manage and update six UK websites regularly, optimizing for SEO and maximizing ROI from AdWord spend.
- Create engaging content, including blogs, social media posts, and marketing materials to enhance customer experiences.
- Conduct market research and analysis to support business development initiatives.
- Maintain a competitive analysis database to identify market threats and opportunities.
- Produce new marketing literature and videos, ensuring all business units have the necessary sales tools.
- Support the sales team with market data, analysis, and on-site customer visits.
- Oversee external marketing agencies handling Digital, PR, Advertising, Design, and Print.
- Ensure adherence to global brand guidelines and consistent application of group-wide campaigns.
- Monitor and report on marketing performance, budgets, and expenditure.
Requirements and Qualifications:
- Proven marketing and sales experience in a relevant marketplace, with at least 2 years of successful marketing experience.
- Proficiency in Adobe Creative Cloud suite, including video creation/editing.
- Strong knowledge of MS Office (Excel, Word, Outlook) and CRM tools.
- Excellent interpersonal, communication, and relationship-building skills.
- Full clean UK driving license required.
Preferred Qualifications:
- Relevant marketing or business qualification.