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Content Marketing Specialist

2 months ago

Loughborough, Leicestershire, United Kingdom The Access Group Full time
About the Role

We're seeking a highly skilled Content Manager to join our team at The Access Group, a leading provider of business management software. As a Content Manager, you will play a critical role in driving our growth by leading content marketing programs that boost brand awareness, new business, and cross-sell opportunities.

Key Responsibilities
  • Create high-quality, engaging content for payments, finance, and IT professionals in the Public Sector and industry verticals.
  • Research sector trends to enhance content relevance and position The Access Group as a strategic payments partner.
  • Own editorial content and design marketing plans to guide prospects through the content journey, establishing The Access Group's expertise.
  • Develop and execute diverse content strategies (blogs, videos, webinars, etc.) aligned with marketing goals, collaborating with internal teams and external partners for optimal impact.
Requirements
  • Prior experience in content development and creation.
  • Strong communication and writing skills.
  • A background in industries such as payments, public sector, or SaaS may be advantageous.
About The Access Group

The Access Group is one of the largest UK-headquartered providers of business management software to small and mid-sized organisations in the UK, Ireland, USA and Asia Pacific. We help more than 100,000 customers across commercial and non-profit sectors become more productive and efficient. Our products and solutions go beyond providing technology, we connect the right people with the right data, at the right time, through Access Workspace. At The Access Group, we are committed to creating a welcoming and inclusive environment where everyone can thrive. If you're excited about this role, you might just be the perfect fit for us. We wholeheartedly believe in equality for all and the transformative power of diversity.